The slogan of Samsung is “Do What You Can’t,” used since 2016.
Samsung Electronics was founded in 1969 and is headquartered in Suwon, South Korea; the wider Samsung Group dates to 1938. Samsung Electronics has two CEOs, Young Hyun Jun and TM Roh, as of November 2026. Lee Jae-yong is Executive Chairman.
Related slogans: Apple, Google.
Visit the official Samsung website at www.samsung.com
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